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Happydent white chewing gum is Perfetti Van Melle's offering in Ayurvedic functional gum in the Health care category.
Happydent White an Ayurvedic Proprietary Product which contains active ingredients like: Neem, Pudina extract, pudina oil (M.Spiceta),Eucalyptus oil and Meetha soda; mentioned in authoritative text books for their therapeutic uses, have a synergistic affect in treatment means to helps promote oral hygiene (Halitosis)/gum & teeth diseases.
Meetha(Baking) Soda helps in maintaining natural whiteness & thus it is positioned as "Chewing gum for a Sparkling Smile". It is currently available in three flavours: Mint, spearmint & Fruit.
Happydent brand communication has played a significant role in success of the brand. Clutter breaking "Photographer" commercial followed by "Palace" commercial were well accepted by the audience. The "Palace" commercial swept all creative awards in India and bagged two awards at Cannes. Truly, Happydent is a "chewing gum for a sparkling smile" – Jagmaga le, Muskura Le
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| Check our Happydent White Facebook page |
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